MYRBETRIQ
One of the coolest projects we’ve worked on lately. We were approached to direct four 15-second films for a pharmaceutical company developing treatments for overactive bladders—not the most glamorous topic at first glance. But with the goal of incorporating elements from 1960s horror movies and adding a humorous twist, we had an absolute blast working within these creative boundaries. Plus, the agency gave us complete creative freedom, which was the real reward.
DIRECTORS: LM CHABOT
CLIENT: MYRBETRIQ
AGENCY: NFA HEALTH
CREATIVE DIRECTOR (NFA): EVAN LONG
PRODUCER: LORRIE ZWER (NFA)
PRODUCER: YVONNE HERCUN (L’ÉLOI)
PRODUCTION COORDINATOR: CLOÉ FORTIER (L’ÉLOI)
DP: MENAD KESRAOUI
1ST AD: ISABELLE BRUTUS
1ST AC: KEVIN GOURVELLEC
DIT: JEREMY BOBROW
LIGHT ASSISTANT (STILLS): JEAN-CHRISTOPHE JACQUES
KEY GAFFER: NICOLAS TOMASSINI
KEY GRIP: STÉPHANE KLOPP
SCRIPT: JENNIFER HERSZMAN CAPARU
ART DIRECTOR: FRÉDÉRIQUE B. STE-MARIE
HMUA: VALERIA AMIROVA
STYLIST: AJ HELIE
SOUND&MUSIC: SUPERSAVANT
POST-PRODUCTION: ARKETYPE